Blog
Updates from the team
Updates from the team
The Growth Loop Explained
The Growth Loop Explained
The Growth Loop Explained
Feb 19, 2025
4 min read
Top 3 Ways To Use Install Source Data to Supercharge Game Scalability
Top 3 Ways To Use Install Source Data to Supercharge Game Scalability
Metica Technical Series
Metica Technical Series
Metica Technical Series
Feb 5, 2025
5 min read
Beyond A/B Testing: How Contextual Bandits Underpin Personalization, And How to Design Them
Beyond A/B Testing: How Contextual Bandits Underpin Personalization, And How to Design Them
The Growth Loop Explained
The Growth Loop Explained
The Growth Loop Explained
Jan 22, 2025
4 min read
Diary of a CMO: The Compelling Case for Uniting Monetization and UA
Diary of a CMO: The Compelling Case for Uniting Monetization and UA
Press Release
Press Release
Press Release
Jan 16, 2025
4 min read
Ex-King and Ex-Apple Team Raise $9 Million Seed Round for Metica to Revolutionize Gaming Growth with AI-Powered Personalization and Monetization
Ex-King and Ex-Apple Team Raise $9 Million Seed Round for Metica to Revolutionize Gaming Growth with AI-Powered Personalization and Monetization
The Growth Loop Explained
The Growth Loop Explained
The Growth Loop Explained
Jan 7, 2025
9 min read
Break the Silos Between UA and In-game Monetization: Unlock up to 40% LTV & ROAS Growth with Metica's Growth Loop
Break the Silos Between UA and In-game Monetization: Unlock up to 40% LTV & ROAS Growth with Metica's Growth Loop
Metica Solution Series
Metica Solution Series
Metica Solution Series
Dec 18, 2024
8 min read
Enhanced Optimization: When A/B Testing Falls Short, Contextual Bandits Are the Answer
Enhanced Optimization: When A/B Testing Falls Short, Contextual Bandits Are the Answer
Industry Trends
Industry Trends
Industry Trends
Dec 11, 2024
8 min read
5 Reasons Why Games Need A Personalization Strategy to Win in 2025
5 Reasons Why Games Need A Personalization Strategy to Win in 2025
Metica Technical Series
Metica Technical Series
Metica Technical Series
Dec 4, 2024
11 min read
Ditch Segmentation: How Real-Time AI Transforms Growth
Ditch Segmentation: How Real-Time AI Transforms Growth
Industry Trends
Industry Trends
Industry Trends
Nov 27, 2024
3 min read
Metica At Slush & RovioCon: The Five Key Trends Shaping the Gaming Industry in 2025
Metica At Slush & RovioCon: The Five Key Trends Shaping the Gaming Industry in 2025