Win the Growth Game with AI-native monetization and UA.
Increase LTV
• Bid Floor Optimizations
• Interstitial Cool Downs
• Game Optimizations
Grow Your Game
• UA Funding That Scales With You
• Campaign-Level ROAS Prediction
• Full CFO Visibility
Don't Be Left Behind
• Leverage Metica's AI to Compete
• Move from Segments to Personalization
• Use ML-Ready Data Infrastructure
ROAS
Uplift
LTV
Uplift
Features
Metica offers an all in one AI solution to optimize your complete In-Game Ads funnel
SmartFloors
AI optimizes your bid floors for higher revenue
SmartInterstitials
AI personalizes interstitial cool downs for better retention and higher LTV
SmartRewards
AI optimizes the rewards players receive
Features
Go beyond Ads and personalize every aspect of your game for improved LTV
Optimize for Blended ROAS
Make every blended ROAS install count by optimizing the IAP vs Ad monetization split
LiveOps
LiveOps that customize game modes and rewards for each player in real-time
Fast game features testing
Cutting-edge A/B testing and contextual multi-armed bandits to quickly identify the best variants
Fuel your growth
Access flexible Non-dilutive, fixed-cost funding with Metica Fuel, powered by your real in-game performance
Best rates in gaming
Access flexible capital at the best rates in gaming — unless other funding providers, we are not interested in short term gain.
Partnership
A partner who cares about your long-term success combining UA and LTV uplift with the Growth Loop approach
Features
Find all the latest models and tools in action: from non-stationary contextual multi-armed bandits; to adaptive off-policy evaluation; neural representation learning; and Bayesian marketing mix modelling
Continuous optimization with contextual multi-armed bandits
Go beyond a limited number of variants when testing to fully optimize and scale personalization that is specifically tuned to each gaming use case
Predicted LTV underpinning everything
Predict LTV on a player level to ensure all interventions are driving long-term profitability for your game
ML-Ready Data Infrastructure
Develop and deploy your own models on top of our cutting-edge ML models to make your game stand out even more
Trusted by leading game studios
Here’s how we work with you every step of the way to guarantee your success
Get instant LTV uplift by letting Metica's fully automated AI do the bid floor optimization for you.
Let Metica's AI optimize your interstitials cool downs by treating every player as an individual. LTV uplift is guaranteed.
AI driven optimization that fully caters to your game's needs, providing maximum LTV & ROAS uplift